BrandUP Interactive - Design, Web & Mobile App development, Bucharest

Explore Our Services

Mobile
Desktop
Online
Experimental
Audio / Video

Strategy, UX, Design

We are fixated about designing intuitive, beautiful and engaging user experiences that people fall in love interacting with. We stand against plain and functional interfaces. We believe that "functionality" is no substitute for aesthetic design. In fact, we believe that aesthetic design underlines functionality.

Information Architecture and UX
Content and Digital Strategy
Digital Branding and Design

Mobile

We design, develop and publish games, utility and enterprise applications across mobile and tablets on behalf of world class brands, advertising agencies and start-ups. We build dedicated HTML5 mobile sites, responsive sites compatible across mobile & browsers and native iOS & Android applications.

HTML 5 mobile sites
Native Applications
Mobile and Tablet

Web Development

Design sells itself. Technology differentiates. Innovation influences culture and sets brands apart. Our work in web contributed to several innovations and patents, empowered the work and enriched the lives of consumers and professionals around the world. Technologies used and hacked: Javascript, JQuery, Node JS, Mongo DB, HTML 5, CSS3, Java, Socket and MQ’s, Canvas, SVG, WebGL, iOS and Android.

Corporate & Campaign Sites
Interactive Design
Web Applications

Labs

Applications today have to be fast, responsive and scalable. That’s why we created Fireworks®. Powerful, infinitely modular and scalable, providing real time response, offering tremendous development speeds and one of the most advanced user interface frameworks. Fireworks is responsible for firing up Quixel, one of the most innovative video distribution platforms. Quixel’s core is the fastest out there, combining beauty and powerful functionality.

Front-End Architectures
Backend Javascript Architectures
Animation Frameworks

Online Video

We specialize in crafting tailored solutions for online video: encoding, transfer, collaboration, content management, custom video players, monetization and analytics. We also produce innovative online video experiences integrated across Facebook or Youtube.

Tailored Online Video Platforms
Browser & device streaming
Online Video Production

Checkout Our Work

Quixel
BBC F1
Heidi
IOC
Lidl

Quixel

Revolution in Online Video Distribution. Quixel encodes and distributes hundreds of terabytes of high value broadcast quality video content for blue chip companies and broadcasters such as Apple, ESPN, Poker Stars, Williams F1, Hilton Hotels and the BBC.

Project Type: Product Development

BBC F1

The BBC transfers terabytes of video content for their Formula 1 coverage every year. They were looking for a new way to deliver content and a way to approve it fast. Together with Quixel, we built a platform that has transferred over 3TB of content.

Project Type: Video Distribution Platform

Heidi Summer Venture

Campaign site for Heidi Chocolate and Swiss Air to offer fans tasty excursions to tropical locations.

Project Type: Campaign Site

International Olympics Committee

A world first in the broadcasting industry, the IOC platform we built for Quixel transferred over 1TB of broadcast quality content to 31 leading broadcasters, which was viewed by millions before, during and after the 2012 Olympics.

Project Type: Video Distribution Platform

Lidl Audi Campaign Site

Featuring an eye-catching navigation site visitors took control of an Audi with their keyboards throughout an animated journey packed with interactive animations of key newsletter USP’s and ending in the newsletter sign up form.

Project Type: Campaign Site

Gerovital Sun Product Launch

An interactive and educational multi-tasking Tetris Facebook game with a twist.

Project Type: Facebook Game

Heidi Chocolate

A digital re-branding, mapping visitor’s communication needs and providing a clear structure and user experience path. Every banner on the site is fully customizable in over 20 different languages.

Project Type: Corporate Site

Samsung Smart TV

Samsung were looking to promote their New Smart TV range to their Facebook fans. Samsung fans had to play 5 interactive online games; Snake, Labyrinth, Memory Game, Puzzle and Trivia, over 5 weeks.

Project Type: Facebook Application

Samsung Riddles

Samsung IT department were looking for a cool entry and presence into Facebook. “Ghicitoarea Samsung” gave contestants 60 seconds to guess the product corresponding to a riddle. Share results and gain extra points!

Project Type: Facebook Game

Lidl Recipe Web app

Packed with eye catching recipes, users search, comment and add their favourites to a shopping list featuring actual Lidl products complete with prices, calorie info, recipe quantities, and even special offers. Users can even print their list for their next Lidl shopping trip.

Project Type: Web App

Gerovital
Heidi
Samsung
Samsung
Lidl

Agency Overview

Expertise
Culture
Process
Collaboration

We’ve helped our clients build bespoke video distribution platforms for the BBC, Laureus and the International Olympics Committee. We’ve developed web, social and mobile applications for brands such as Lidl, Heidi, Samsung and Gerovital. Our work contributed to several innovations and empowered the work of television broadcasting and production professionals around the world.

We are creators, innovators and entrepreneurs. We believe that anything is possible and we were born ready and restless to make the impossible happen. We continuously push boundaries and we believe in always striving to be the best at what we do. We know it takes courage and we have plenty of ambition to take our clients there. We believe in delivering what we promise, when we promise and how we’ve promised.

Agile by Nature
Every project starts by co-defining scope and bridging communication gaps. Everything is examined in microscopic detail. Insights are gained, target markets personified and UX, information architecture and strategy defined. Prototypes are drawn up early, approved, tested and optimised. Every iteration carving out an experience that differentiates and sets our clients' work apart.

We believe innovation is better derived in a spirit of collaboration. We look to work with best in class brands, agencies and entrepreneurs in pursuit of game changing ideas. We love to partner with creative agencies, freelancers, interactive directors, designers, photographers and musicians.

Get in Touch With Us

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Say Hi!

Str. Vasile Lascar, nr. 102
Sector 2, Bucuresti
Phone: 0314.326.307
office@brandup.ro

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